How to Incorporate the Pantone Colour of the Year, Ultra Violet, into your wedding

Pantone, the global authority on colour, was founded in 1963 by Lawrence Herbert. It’s Color Institute has been predicting what colour we will be seeing everywhere each year since 2000. According to People magazine, Pantone’s success is due to their unique system of “identifying, matching and communicating colours for consistency across the print and textile design industries”. Pantone also study how colour influences the human thought process and affects our emotional and physical reactions.

ultraviolet ideas

Pantone said that this year’s colour, Ultraviolet, is a “dramatically provocative and thoughtful purple shade … [which] communicates originality, ingenuity and visionary thinking that points us to the future”. As your wedding is the start of your future together as a married couple, why wouldn’t you want to incorporate this stunning shade into your Big Day making it original, innovative and glorious?

There are so many ways to incorporate UltraViolet into your wedding, but the easiest is with your floral arrangements. @bridegroommag recommend using UltraViolet in your floral displays in order to incorporate the colour easily into your wedding “Ultraviolet stuns in these florals”. From hydrangeas to roses, lavender to lisianthus, irises to wisteria, there are so many flowers that come in heavenly shades of UltraViolet no matter the style or season of your wedding. Tell your florist that you are looking for ways to incorporate Pantone’s colour of the year into your wedding and he/she is sure to have plenty of ideas of how you can incorporate this fabulous, emotionally charged colour into your wedding.

Favours are so flexible now that we have stepped away from the traditional sugared almonds (you could have UltraViolet ones made!). They can be used to cement any wedding theme. Think delicious purple lavender and pistachio macaroons, or lavender and rattan love hearts. These will not only decorate your venue but your guests can also take them away with them at the end of the day. Or maybe purple lollipops or small bottles of crème de cassis tied with an UltraViolet ribbon and a handcrafted thank you label?

Cakes and drinks

Whilst we’re on the subject of sweet treats, wedding cakes are also easily customisable to match any wedding theme as they can be decorated to match practically any idea conceivable. You can incorporate UltraViolet very simply by just decorating the cake with coordinating flowers, or pick an icing in this stunning shade.

Flowers and cake are easy areas to incorporate the subtleties of a wedding theme, but wedding stationery and napkins are other good items to customise.Purple napkins, napkins tied up with an UItraViolet ribbon, invitations printed onto purple card or an UltraViolet floral motif decorating your invitations.

What better way to toast the bride and groom than with an UltraViolet cocktail? There are some delicious purple coloured cocktails out there. Consider the Bramble, a 1980s cocktail from London created by Dick Bradsell, composed of dry gin, lemon juice, sugar syrup and crème de mûre over crushed ice. Or if you’d prefer to celebrate more traditionally with some bubbly, add a drop of Crème of Violette to the prosecco, cava or champagne for a beautiful purple toast.


Confetti is one of the areas which often gets forgotten about or sidelined when the budget starts to look a little thin. However, confetti can look stunning in photos. Try lavender for a budget-friendly splash of purple or hydrangea petals for a touch of luxury. The advantage of lavender is that it will also release a beautiful aroma that everyone will be able to enjoy.

Finally, wedding fashion. If a purple wedding dress is a touch too far for you, how about some UltraViolet wedding shoes to compliment your purple or lilac bridesmaid dresses and co-ordinating groom and ushers’ ties, handkerchiefs and boutonnières?

There are so many exciting ways to incorporate this heart-warming colour into your fabulous Big Day, making it as unique and special for your guests as it will be for you.

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